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CRM — sales and service

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Track leads from Facebook, WhatsApp and walk-ins, move deals through the pipeline, log calls and meetings, and run service jobs and contracts.

▶CRM: leads, pipeline and service0:28

The CRM dashboard

CRM opens the overview: open leads, follow-ups due, pipeline value (and weighted value), deals won this month, pipeline by stage, your next calls and meetings, and where leads come from.

CRM dashboard
CRM dashboard

Leads

A lead is someone who showed interest but has not bought yet — an enquiry on Facebook, a WhatsApp message, a referral, a walk-in or a website form.

Leads
Leads
  1. CRM → Leads → + New lead. Enter the name, company, phone, source and what they are interested in, with an estimated value.
  2. Give it a rating — Hot, Warm or Cold — and a follow-up date. Follow-up due in the filter shows leads you need to call today.
  3. As you talk to them, move the status: New → Contacted → Qualified.
  4. When they are ready to buy, click Convert. Hayat creates (or links) the customer and opens a deal in the pipeline.
  5. If it goes nowhere, mark it Lost with the reason — Why deals were lost in CRM reports uses it.

Pipeline

CRM → Pipeline shows every open deal as a card in its stage: Prospecting, Qualification, Proposal, Negotiation, Won. Each column shows the total and each card the value, probability and expected close date. Drag a card to the next stage as it progresses; weighted value = value × probability.

Sales pipeline
Sales pipeline

Calls and meetings

CRM → Calls & meetings is your to-do list for customers: calls, meetings, emails, WhatsApp messages, visits and tasks, each linked to a lead, deal or customer. Tabs show Today, Overdue, Upcoming and All. Click Done when finished and write the outcome.

Activities
Activities

Service jobs

Service jobs are repairs, installations and visits — chargeable, or covered by a warranty or contract.

  1. CRM → Service jobs → + Service job. Choose the customer, describe the problem and set the priority.
  2. Assign a technician and schedule the date and time.
  3. The technician moves the job through Scheduled → In progress → Completed (or On hold), adding notes, parts used and the charge.
  4. Completed chargeable jobs can be invoiced.
Service jobs
Service jobs

Service contracts

Contracts records warranties, annual maintenance contracts (AMC), rentals and pay-per-visit agreements: equipment and serial, start and end, visits included and used, and value. Expiring in 30 days helps you renew on time.

Service contracts
Service contracts

Customer 360

Open a customer from the CRM to see everything about them on one page: leads, deals, activities, service jobs, contracts, tickets and invoices.

CRM reports

Lead sources and conversion, salespeople (open pipeline, won value, activities done) and why deals were lost.

CRM reports
CRM reports